Hover

Press

               A curated collection of press coverage - conversations, thought leadership and contributions that reflect the vision and the journey so far.

Web3
“Stop Selling Hype - Start Selling Proof”: Harry Horsfall on How Web3 Brands Can Win Trust
In this conversation with CoinsPaid Media, Horsfall talks about the marketing playbook that actually works in Web3, why reputation has become the strongest currency, and how the smartest brands are building credibility through proof, not promises.
Web3
From Troublemaker to King Maker: How Harry Horsfall built the Heartbeat of Web3
Harry traces the unconventional path that shaped ZebuLive’s culture-first ethos, the community blueprint behind Flight3’s rise, and why Web3’s future belongs to the builders who create belonging, not noise.
Blockchain
Why Blockchain Could Matter More To Creators Than Social Media
This piece dives into Harry’s take on the creator economy’s next evolution, exploring how Web3 reshapes ownership, revenue, and regulation for brands and creators alike.
Web3
Event Organising: How Harry Horsfall started out in Events
Discover the essential steps and tips for breaking into the event organising industry, and the importance of insurance in the early stages.
Web3
From music festivals to web3, It's all about community for Harry Horsfall
This story traces Harry's evolution from festival organiser to Web3 community builder, revealing how those early lessons in culture, connection, and chaos shaped the rise of Zebu Digital and the birth of Zebu Live.